A new full-service creative company built by a magazine. We value real stories, clear purpose and adventurous people.

A full-service creative company built by a magazine. We value real stories, clear purpose and adventurous people. CC Co. is built by Crack Magazine, an award-winning globally renowned and proudly independent publication which has been at the forefront of music and youth culture for over 10 years and 100 issues. The magazine is driven by true creativity and stunning visuals, so we are too.

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Current & Past Clients

Current & Past Clients

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A new full-service creative company built by a magazine. We value real stories, clear purpose and adventurous people.

Nike: Have a Beautiful Run

Broadcasting live from the Berlin Marathon for Nike. A week of stories, explainers and how-to guides with some of the greatest athletes in the world. Made in Berlin and shared with runners everywhere.

Field Content

Acast Amplifier

Unlocking the potential of the world’s biggest podcast company with a national search for new voices

Field Campaigns

All Points East

Bringing a new team and fresh angles to London’s biggest lineups

Field Content

Nike: Why Berlin Runs

From MMA fighters to underground DJs, Why Berlin Runs is an editorial and social series profiling runners in a city that never stops moving. Now a flagship series for Nike Berlin bringing stories to life through social, OOH and editorial.

Field Campaigns, Content
Nike: Why Berlin Runs

No Wrong Answers

Casting and devising a new-generation talkshow with breakthrough TikTok creators

Field Content

END. Clothing

Introducing Britain’s leading retailer of style to new audiences with a scroll-stopping brand campaign

Field Campaigns
END. Clothing END. Clothing

Sonos: Unsung

Producing a headline show for Sonos’ new broadcasting platform

Field Podcasts
Sonos: Unsung

Asahi Super Dry: Unfold

Repositioning Asahi Super Dry beer as an expert curator of underground electronic music through events and content.

Field Content, Events

Three Minutes

A groundbreaking incubator scheme for aspiring music video directors.

Field Campaigns
Three Minutes

The simplest way to describe working with them is that ‘they get it’. They’ve nailed it every time.” – Shure

The simplest way to describe working with them is that ‘they get it’. They’ve nailed it every time.” – Shure

The simplest way to describe working with them is that ‘they get it’. They’ve nailed it every time.” – Shure

The simplest way to describe working with them is that ‘they get it’. They’ve nailed it every time.” – Shure

BST Hyde Park

Snapshotting unforgettable scenes with generation-defining artists

Field Content
BST Hyde Park BST Hyde Park

Apple: Behind The Mac

Building on the momentum of Apple’s Behind The Mac campaign, with two portraits of British artists who use Mac.

Field Content

Fred Perry: Departures

Uniting a cast of adventurous creative voices in a bespoke zine and launch campaign for Fred Perry’s flagship Kings Cross store

Field Content, Physical

Spotify x Wolf Alice

Rewarding Wolf Alice’s top Spotify listeners with a collectable bundle of stills postcards

Field Physical
Spotify x Wolf Alice

The undisputed best Doing It” — Warp Records

The undisputed best Doing It” — Warp Records

The undisputed best Doing It” — Warp Records

The undisputed best Doing It” — Warp Records

Shure

Working with the global audio company Shure – connecting their brand with credible artists and spotlighting their products to the next generation of audio creators.

Field Campaigns

New Balance: Grey Day

Creating a landmark moment for New Balance’s iconic 574 trainer with a national music campaign

Field Campaigns
New Balance: Grey Day

Ace & Tate

Through a longstanding collaboration with eyewear company Ace & Tate, we have provided creative, event production and casting for a number of key brand moments.

Field Campaigns, Events

O2: Freestyle

Breakthrough Manchester rapper Aitch and local photographer Jake Millers in a story about creativity, hustle and the art of doing it yourself.

Field Campaigns